AI Mark Labs, a West Virginia marketing agency. 2024.
AI Mark Labs needed a technical and creative team across its client accounts, reporting weekly, without hiring for a function it could not keep busy all year. Through 2024 we were that team: weekday huddles, weekly reporting per account, and delivery on its restaurant clients and its own site.
Weekday huddles, weekly reporting and delivery across an agency's accounts
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A marketing agency needed an on-demand technical and creative team across its client accounts, with reporting discipline every week, and did not want to hire locally for a function it could not keep busy all year.
The agency could put a team on any account the same week, and every account got a number every week. The search work on the agency's own site lifted its Search Console clicks through the first half of 2024.
Master services agreement reviewed.
Weekly reporting cadence agreed: client dashboards, return on ad spend per account, app and site updates.
Daily team huddles begin, settling into a twice-weekly technical and creative huddle that ran to the end of December.
A website for one of the agency's sub-clients begun on 18 March.
Shared tooling access closed out; the delivery cadence continued.
The year's last huddle; the engagement closes with the calendar.
Fish Frenzy, three seafood restaurants in West Virginia
Online ordering by zip code into the Clover tills, live since December 2023. 6.37K clicks and 174K impressions in Search Console, June 2024 to September 2025.
Little Sicily, a pizzeria in Beckley, West Virginia
The Meta Pixel on the existing site, the first Meta and Google Ads campaigns, a February content calendar from the restaurant's own photos and a report at the end of the month. 2.29K impressions and 211 clicks on the Google Ads campaign, 16 to 21 January 2024.
AdultEd Pro, a US education-technology startup
Screened React Native developers, a QA engineer and a fixed-price Figma design project for an adult-education app that went live in January 2024, delivered alongside Evolo AI, the team building the app with them. Under a month from the design brief to a finished Figma interface, March 2024.
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