GrowthRetail and ecommerce
Eighteen months inside a South African computer retailer's marketing
Click Computer, a South African computer retailer
Mailboxes, Mailchimp, paid social, rank tracking and Salesforce, September 2024 to March 2026.
Client projectGrowthWholesale and manufacturing
A brand system and content stream for a South African computer wholesaler
Rasheed Sons, a South African computer wholesaler.
- from the first recorded brand asset in February 2025 to the latest social edits in June 2026
- 16 months
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Brand system at a glance
- Challenge
- A South African computer wholesaler needed a brand, a content stream it could not staff in-house and a Shopify presence.
- Solution
- A logo and icon system, social content and reels, plus Shopify set-up support.
- Result
- A logo and icon set were followed by social content and reels; weekly content sets are evidenced in March 2026.
The brand system challenge
A South African computer wholesaler needed a brand it could put on everything, a content stream it could not staff in-house and a Shopify presence while it built its B2B visibility.
What went into the brand system
Brand and designEcommerce and ordering
A logo and icon system, February to March 2025
Social content and reels for the wholesaler's channels; weekly sets are recorded in March 2026
Shopify store set-up support from February 2025
More of what we built1
Application support for a certified-refurbished marketplace status, December 2024
Brand system results
A certified-refurbished marketplace application in December 2024 was followed by Shopify support, an icon set and logo, and social content and reels. The latest recorded social-set edits were in June 2026.
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